Job Description

Job Title: VIP Coordinator - PR (Fashion, Beauty, Lifestyle)

Location: Los Angeles, CA (This is not a hybrid position)

Job Type: Full-Time

Experience Level: 2–3 Years

Reports To: Founder & Director of PR

About KBPR:

KBPR is a boutique fashion, beauty, and lifestyle PR agency based in Los Angeles, specializing in strategic communications, brand storytelling, and VIP visibility. We represent a curated roster of culturally relevant brands at the intersection of fashion, celebrity, and influence. Our work is deeply rooted in relationships and driven by a commitment to thoughtful, results-driven PR.

Role Overview:

KBPR is seeking a sharp, organized, and highly connected VIP Coordinator to support our fashion gifting division. This role is ideal for someone with 2–3 years of experience in fashion or talent PR, with a strong pulse on emerging tastemakers, stylists, and content creators. You will play a key role in executing gifting strategies, building curated outreach lists, and supporting elevated seeding moments that drive meaningful brand exposure.

Key Responsibilities:

• Support all gifting and seeding efforts across VIPs, stylists, digital creators, and cultural figures
• Research and maintain talent lists aligned with each client’s unique brand positioning
• Manage product pulls, inventory tracking, and timely shipping and delivery of mailers and samples
• Coordinate with stylists, influencer reps, and internal teams to ensure seamless execution of gifting
• Assist in concepting and producing creative gifting moments and high-touch seeding campaigns
• Monitor social coverage and flag earned placements across Instagram, TikTok, and press
• Maintain sample closets and showroom organization for client collections
• Support in building seeding recap decks and coverage reports for client review
• Stay current on cultural moments, relevant events, and emerging VIP talent to inform outreach

Ideal Candidate:

• 2–3 years of experience in fashion PR, celebrity/influencer gifting, or stylist relations
• Exceptional organizational skills with strong attention to detail
• Familiar with sample trafficking systems such as Fashion GPS or Launchmetrics
• Proactive, adaptable, and thrives in a fast-paced boutique agency environment
• Strong written and verbal communication skills
• Has a keen eye for talent-brand alignment and understands the value of thoughtful placement
• Passionate about fashion, social trends, and the evolving media and creator landscape
• Existing relationships with stylists, reps, or VIP talent
• Experience producing influencer or VIP mailers from concept to delivery
• An interest in working across both fashion and beauty brands within a boutique agency setting

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