Senior Copywriter Job at Norwegian Cruise Line Holdings Ltd., Miami, FL

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  • Norwegian Cruise Line Holdings Ltd.
  • Miami, FL

Job Description

BASIC PURPOSE:

Responsible for writing consumer and trade copy to the highest creative standards and developing innovative concepts across a variety of media including print, collateral, digital, web, social and video. Communicate all desired marketing messages while consistently maintaining the company's brand tone and voice.

POSITION RESPONSIBILITIES:

  • Serve as Senior Copywriter on all projects and collaborate with design colleagues to consistently create and develop cutting-edge copy and concepts for product and marketing initiatives.
  • Create seamless consumer and trade copy across a variety of communications from brochures to web banners in a clever and insightful manner that always emphasizes the benefits for the reader.
  • Maintain a consistent style and voice across all pieces created and easily incorporate all revisions and suggestions from internal department reviewers, business owners and legal and compliance reviewers in a successful manner.
  • Demonstrate a commitment to teamwork through collaboration and relationship building with other Creative and Marketing team members.
  • Attend meetings with Marketing representatives and business owners to gather information and offer input into new projects.
  • Acts as brand steward for Norwegian Cruise Line and supports the company's brand positioning, while maintaining a consistent style and voice over all pieces created.
  • Perform other job related functions as assigned.

EDUCATION: Bachelor's Degree in English, Journalism, Communications or related field of study; or any equivalent combination of relevant background and work experience.

EXPERIENCE: 5 years of professional copywriting experience in a corporate marketing communications or advertising agency environment, with travel or related industry experience.

KNOWLEDGE AND SKILLS:

  • Demonstrated talent for high-caliber creative concept development and writing.
  • Detail oriented with excellent proofreading skills.
  • Thorough understanding of digital culture and social media.
  • Proficient on a Mac with fundamental knowledge of Microsoft Office.
  • Proven ability to work well under pressure, meet deadlines and manage multiple projects simultaneously in a fast-paced in-house agency environment.
  • Ability to present and explain the creative strategy behind copywriting concepts and sell high caliber creative work to business owners.
  • Good communication skills are essential with all members of Marketing Services department as well as any Norwegian department.

To Executive Search Firms & Staffing Agencies: NCLH does not accept unsolicited resumes from any agencies. All unsolicited resumes will be considered NCLH property, and NCLH will not be obligated to pay a referral fee. This includes resumes submitted directly to Hiring Managers without contacting the NCLH Human Resources Talent Acquisition Department.

Job Tags

Work experience placement,

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